This blog formerly known as “The Self Sustaining Prophecy”is relaunching today as Masters of a Modern Going Concern to mark the shift from an “Etsy empire reflections blog” to the next phase in our business development. We are keeping backlogged posts up for now to provide continuity and background on future posts.

All posts made before December 2016 are tracking tips, tricks and reflections for developing a self-sustaining small business between 2013-2016 using (specifically using Etsy and alternative-income strategies) as well as tips and reflections on budgeting and minimizing total cost of living.

Masters of a Modern Going Concern will be a behind the scenes blog for the small worker-owned business start up: Bonne Witch Enterprises LLC, a joint venture between high volume sales and management maniac Bonnie McMillion AKA “Bonne” and vintage web shop hack Kate Witchger AKA “Witch”. Together we are starting up an enterprise to strategically develop and scale small quality online businesses that will scale down with waning market and easily generate new ventures from past efforts.

Recognizing the quickly changing patterns, markets and platforms associated with small business in the 21st century our principle aim is to generate a commensurate income for ourselves while doing things we are good at that we atleast think were going to enjoy, and which other people do value and enjoy. This means keeping swift and agile pop-up shop state of mind able to evolve and adapt quickly and stay on top of emerging trends while still taking care and finding joy in the daily grind.

This blog will document the hard lessons learned, the workflow optimization tricks, the insights and reflections and the nitty gritty how-tos of our business to help fellow 21st century entrepreneurs embrace and optimize technology for small worker-owned businesses.

Beginning in 2017 our principle effort, with an aim to generate our basic income, will be an affordable women’s vintage fashion retail shop online : The Cute Hunter West. This new operation is based on Kate’s flagship vintage Etsy shop: The Cute Hunter which operates out of Raleigh, NC through Etsy. In January 2017 we began start up plans to set up a second sales location this time scaling up and using Bonne’s outlet-mall retail expertise to bring the operation smoothly to a scale within 3-5 years.

As we develop and evolve we will track our successes, failures, tips, templates and resource research on this blog. Thanks for checking out this post and if this is something you’d be interested in following, sign up for our newsletter or follow us on wordpress!



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